Established Email Marketing Platforms Face Off
Mailchimp offers more features, better automation, and a free plan. Constant Contact is simpler, provides phone support, and is better for small businesses wanting hands-on help.
Leading email marketing platform with drag-and-drop builder, marketing automation, CRM, and e-commerce integrations
Long-standing email marketing platform focused on small businesses with event marketing, social posting, and phone support
| Feature | Mailchimp | Constant Contact |
|---|---|---|
| Free plan | Yes (500 contacts) | No (free trial only) |
| Email builder | Advanced drag-and-drop | Drag-and-drop (simpler) |
| Automation | Customer journeys (multi-step) | Basic automations (Standard+) |
| Phone support | No (email and chat only) | Yes (live phone support) |
| Social media tools | Social posting included | Social posting + ads manager |
| Event marketing | Via integrations | Built-in event management |
| E-commerce integration | Deep (Shopify, WooCommerce) | Basic (Shopify, WooCommerce) |
| SMS marketing | Add-on | Included (Premium plan) |
Pricing last verified: 2026-09
Choose Mailchimp for better automation, e-commerce, and a free plan. Choose Constant Contact if you value phone support and built-in event marketing.
Mailchimp: Leading email marketing platform with drag-and-drop builder, marketing automation, CRM, and e-commerce integrations. Constant Contact: Long-standing email marketing platform focused on small businesses with event marketing, social posting, and phone support.
Mailchimp offers more features, better automation, and a free plan. Constant Contact is simpler, provides phone support, and is better for small businesses wanting hands-on help.
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